After
16 years online StumbleUpon, a social sharing platform that predated both
Facebook and Twitter, has officially closed its doors.
StumbleUpon
was a discovery and advertisement engine (a form of web search engine) that
pushed recommends of web content to its users.
The
platform, which started in a pre-social media age, was designed to help people
find an interesting website with a single click. Unfortunately, times have
changed, and so Stumble Upon will die in order for its successor, Mix, to
survive.
According
to co-founder Garrett Camp, who also co-founded Uber, since its inception in
2001 StumbleUpon served 60 billion “stumbles” to over 40 million users.
Today
is the last day to hit that Stumble button. Thank you to our dear Stumblers for
joining us in internet history. We hope you find your next home with us at Mix.
#MovetoMix @getmixapp
Ø StumbleUpon
(@StumbleUpon) June 30, 2018
According
to Camp, Mix.com will “combine social and semantic personalization into one
streamlined experience.”
If
you are a loyal Stumble upon user, you’ll be able to import your account to
Mix.